Sole designer and developer
Students that want to learn more about the history behind the art that is being displayed at the Vermont Museum of Art.
September 2021
I was commissioned to conceptualize, design, build and test a website. Mockups and drafts were designed in Figma. Team and facility images were also done to populate the site, after which I continue to provide printed marketing material and various other design requirements.
Having had little to no exposure to the aviation industry the biggest challenge for me from the offset was absorbing as much information as I could, completing various competitor analyses and including the resulting data in my approach to a clean and professional design.
Mood boards are useful tool early in the design process to help understand the overall look, feel and tone of the site build. Guiding the client towards the next phase and assuring consistency.
The challenge was to find the art direction that matched the artwork on display. I selected the general atmosphere, colors, and typography that fit with the brand image and product photogrpahy.
Landing page above the fold
Call To Action
The client requested new team images be taken with the new look and feel. This was achieved by a multi-light setup allowing me to achieve the signature red and blue hue. I have also been commissioned to photograph their facilities. Complimentary to this, I also design and supply their marketing collateral such as company profiles, presentation folders and brochures.